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Qulture API

The Qulture Studio API: AI video and images from your own app.

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Pricing

Pay as you go.
No subscription.

Add funds to your API balance and pay per second of video and per image. Video from $0.10/second, images from $0.06. Your balance never expires.

Add funds in the consoleHow billing works

Price list

WhatPrice (USD)Unit
Video — Draft$0.10per secondFastest and cheapest
Video — Standard$0.18per second
Video — Pro$0.26per secondBest quality
Audio add-on$0.02per secondTalking photo and sound sync, on top of the tier
Image — Flash$0.06per image
Image — Pro$0.12per image
Character$0.10per character
Recap$0.30per recap
Story assembly$0.05per story
Edit render$0.05per started minute of output
Enhance$0.05per started minute of output

What things cost

  • A 5-second Draft video$0.50
  • A 10-second Standard video$1.80
  • A 10-second Pro video$2.60
  • A 5-second Draft talking photo$0.60
  • 100 Flash images$6.00

Top up from $5

Pay by card with Stripe, up to $5,000 at a time. No subscription.

Auto-recharge

Top up automatically when your balance falls below a level you choose.

Balance never expires

Top-ups are non-refundable, except where required by law. Prices are fixed when you submit.

When you're charged

When a generation is submitted and finishes processing, whatever its outcome. Requests rejected before processing are never charged.

20 jobs at once

Up to 20 generations running at the same time per account, and 200 new generations an hour per key. Need more? Contact us.

Questions

Do I need a Studio plan to use the API?+
No. The API has its own pay-as-you-go balance. Every tier and duration is available, and API videos have no watermark.
What about ChatGPT and Claude connectors?+
Connectors (MCP) use your Studio plan credits, like making videos in the Studio app. They don't touch your API balance.
Can I turn my API balance into Studio credits, or the other way round?+
No. The two are separate and can't be converted.
Am I charged if a video fails?+
Yes. You're charged when a generation is submitted and finishes processing, whatever its outcome. Requests rejected before processing (invalid input, insufficient balance, limits) are never charged.
Does my balance expire? Can I get a top-up refunded?+
Your API balance never expires. Top-ups are non-refundable, except where required by law.
More in the FAQ →